Kährs

Kährs is a Swedish design brand and one of the world’s leading manufacturers of wood flooring and resilient floor solutions. With over 160 years of craftsmanship and innovation, the company combines Scandinavian design with a strong commitment to sustainability. We helped Kährs modernize their brand platform and tell their story with renewed pride — with a special focus on sustainability. By integrating their extensive sustainability work and updating the colour palette, typography and imagery, we positioned Kährs as a lifestyle brand that goes beyond expectations.

My role: As Graphic Designer and Art Director, I was responsible for developing the new brand platform and visual identity, including updates to printed materials such as brochures and catalogues, as well as support in implementing the new design direction across the website.

Role: Digital design & Art direction
Agency: Bästa Kompisar